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Crisis communication: managing stake...

Diers-Lawson, Audra, (1975-)

Crisis communication: managing stakeholder relationships/

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Crisis communication: / Audra Diers-Lawson
其他題名:	managing stakeholder relationships/
作者:	Diers-Lawson, Audra,
出版者:	London; Routledge, : 2020,
面頁冊數:	xxi, 319 p.: ill.; : 25cm;
提要註:	"Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, or negligence - just to name a few. For organizations, crises are pervasive, challenging and catastrophic, as well as opportunities for organizations to thrive and emerge stronger. Despite the proliferation of research and books related to crisis communication, the voice that is often lost is that of the stakeholder. Yet, as both a public relations and management function, stakeholders are central to the success and failure of organizations responding to and managing crises in a cross-platform and global environment. This core textbook provides a comprehensive and research-driven introduction to crisis communication, critical factors influencing crisis response, and what we know about predicting stakeholder responses to crises. Incorporated in each chapter are global case studies, ethical challenges and practitioner considerations. Online resources include an extensive set of multi-media materials ranging from podcast mini-lectures to in-class exercises, and simulation-based activities for skills development. Demonstrating the connection between theory, decision-making, and strategy development in a crisis context, this is a vital text for advanced undergraduate and postgraduate students of Communications, Public Relations, Marketing and Strategic Management"--
標題:	Public relations - Management. -
ISBN:	9781138346253 (hard)

Crisis communication: managing stakeholder relationships/
Diers-Lawson, Audra,1975-

Crisis communication: managing stakeholder relationships/ Audra Diers-Lawson - London; Routledge, 2020 - xxi, 319 p.: ill.; 25cm

Includes bibliographical references and index.

"Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, or negligence - just to name a few. For organizations, crises are pervasive, challenging and catastrophic, as well as opportunities for organizations to thrive and emerge stronger. Despite the proliferation of research and books related to crisis communication, the voice that is often lost is that of the stakeholder. Yet, as both a public relations and management function, stakeholders are central to the success and failure of organizations responding to and managing crises in a cross-platform and global environment. This core textbook provides a comprehensive and research-driven introduction to crisis communication, critical factors influencing crisis response, and what we know about predicting stakeholder responses to crises. Incorporated in each chapter are global case studies, ethical challenges and practitioner considerations. Online resources include an extensive set of multi-media materials ranging from podcast mini-lectures to in-class exercises, and simulation-based activities for skills development. Demonstrating the connection between theory, decision-making, and strategy development in a crisis context, this is a vital text for advanced undergraduate and postgraduate students of Communications, Public Relations, Marketing and Strategic Management"--

ISBN: 9781138346253 (hard)

LCCN: 2019024200Subjects--Topical Terms:

482741
Public relations
--Management.

Crisis communication: managing stakeholder relationships/
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504 $a Includes bibliographical references and index.
520 # $a "Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, or negligence - just to name a few. For organizations, crises are pervasive, challenging and catastrophic, as well as opportunities for organizations to thrive and emerge stronger. Despite the proliferation of research and books related to crisis communication, the voice that is often lost is that of the stakeholder. Yet, as both a public relations and management function, stakeholders are central to the success and failure of organizations responding to and managing crises in a cross-platform and global environment. This core textbook provides a comprehensive and research-driven introduction to crisis communication, critical factors influencing crisis response, and what we know about predicting stakeholder responses to crises. Incorporated in each chapter are global case studies, ethical challenges and practitioner considerations. Online resources include an extensive set of multi-media materials ranging from podcast mini-lectures to in-class exercises, and simulation-based activities for skills development. Demonstrating the connection between theory, decision-making, and strategy development in a crisis context, this is a vital text for advanced undergraduate and postgraduate students of Communications, Public Relations, Marketing and Strategic Management"-- $c Provided by publisher.
650 # 0 $a Public relations $x Management. $3 482741
650 # 0 $a Communication in crisis management. $3 426604