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Why we buy :the science of shopping /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Why we buy :/ Paco Underhill.
其他題名:
the science of shopping /
作者:
Underhill, Paco.
出版者:
New York :Simon & Schuster, : 2009.,
版本:
Simon & schuster trade pbk. ed.
面頁冊數:
xii, 306 p. ;22 cm.;
附註:
Includes index.
標題:
Marketing research. -
ISBN:
1416595244 (pbk.) :
Why we buy :the science of shopping /
Underhill, Paco.
Why we buy :
the science of shopping /Paco Underhill. - Simon & schuster trade pbk. ed. - New York :Simon & Schuster,2009. - xii, 306 p. ;22 cm.
Includes index.
Instead of Samoa, stores: the science of shopping -- Walk like an Egyptian: the mechanics of shopping -- Men are from Home Depot, women are from Bloomingdale's: the demographics of shopping -- See me, feel me, touch me, buy me: the dynamics of shopping -- Screen savers, jet lag and whirling dervishes: the culture of shopping.
ISBN: 1416595244 (pbk.) :NT612Subjects--Topical Terms:
247806
Marketing research.
LC Class. No.: HF5415.2 / .U53 2009
Why we buy :the science of shopping /
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"Updated and revised for the Internet, the global consumer and beyond"--Cover.
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前棟3F一般圖書區(圖書館) 3F General Monographic Collections (Front Building)
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