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Experiential marketing :how to get c...

Schmitt, Bernd.

Experiential marketing :how to get customers to sense, feel, think, act, and relate to your company and brands /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Experiential marketing :/ Bernd H. Schmitt.
其他題名:	how to get customers to sense, feel, think, act, and relate to your company and brands /
作者:	Schmitt, Bernd.
出版者:	New York :Free Press, : c1999.,
面頁冊數:	xix, 280 p. :ill. ; : 23 cm.;
標題:	Branding (Marketing) -
ISBN:	9781451636369 (pbk.) :

Experiential marketing :how to get customers to sense, feel, think, act, and relate to your company and brands /
Schmitt, Bernd.

Experiential marketing :how to get customers to sense, feel, think, act, and relate to your company and brands /Bernd H. Schmitt. - New York :Free Press,c1999. - xix, 280 p. :ill. ;23 cm.

Includes bibliographical references (p. 255-265) and index.

ISBN: 9781451636369 (pbk.) :NT675Subjects--Topical Terms:

304507
Branding (Marketing)

LC Class. No.: HF5415.13 / .S343 1999

Dewey Class. No.: 658.8/27

Experiential marketing :how to get customers to sense, feel, think, act, and relate to your company and brands /
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245 1 0 $a Experiential marketing : $b how to get customers to sense, feel, think, act, and relate to your company and brands / $c Bernd H. Schmitt.
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740 0 # $a How to get customers to sense, feel, think, act, and relate to your company and brands.