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Corporate social responsibility for ...

Aiello, Lucia, (1980-)

Corporate social responsibility for valorization of cultural organizations

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Corporate social responsibility for valorization of cultural organizations/ Maria del Pilar Munoz Duenas, Lucia Aiello, Rosario Cabrita, and Mauro Gatti, editors.
其他作者:	Gatti, Mauro
出版者:	Hershey, Pennsylvania :IGI Global, : [2017],
面頁冊數:	1 online resource (xxiv, 328 p.)
提要註:	"This book focuses on the concept of the network in Cultural Enterprise. It explores the importance of organizational management, outlining a new perspective of considering CSR within the relationship between companies and the society as a whole in cultural area. It also highlights what CSR models can be developed into a cultural enterprise"--
標題:	Cultural property - Marketing. -
電子資源:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-3551-5
ISBN:	9781522535522 (ebook)

Corporate social responsibility for valorization of cultural organizations
Corporate social responsibility for valorization of cultural organizations[electronic resource] /Maria del Pilar Munoz Duenas, Lucia Aiello, Rosario Cabrita, and Mauro Gatti, editors. - Hershey, Pennsylvania :IGI Global,[2017] - 1 online resource (xxiv, 328 p.)

Includes bibliographical references and index.

Section 1. CSR: evolution, dimensions, and effects. Chapter 1. Is it farcical defending corporate responsibility? ; Chapter 2. CSR and ICT: new insights from the shear zones perspective ; Chapter 3. Dimensions of corporate social responsibility in the hotel industry: the case of meli ́hotels ; Chapter 4. University social responsibility for students' employability -- Section 2. Cultural enterprise and CSR perspective. Chapter 5. Characterization of cultural enterprises in Spain ; Chapter 6. Sustainable digitization of cultural heritage through CSR: exploring matryoshka effects in virtual museum -- Section 3. Valorization, creation, and shared value in cultural organizations: the active role of CSR. Chapter 7. CSR in cultural organizations: a valorization model ; Chapter 8. Creating costumer value in corporate social responsibility for cultural heritage -- Section 4. Corporate cultural responsibility and Co-creative culture of sustainability: integration and evolution of CSR. Chapter 9. Effect of corporate cultural responsibility on a company's financial performance and brand image: an example of a Turkish oil company opet a.s. ; Chapter 10. Corporate social responsibility (CSR) as a Co-creative culture of sustainability: a lesson from a Danish renewable energy project.

Restricted to subscribers or individual electronic text purchasers.

"This book focuses on the concept of the network in Cultural Enterprise. It explores the importance of organizational management, outlining a new perspective of considering CSR within the relationship between companies and the society as a whole in cultural area. It also highlights what CSR models can be developed into a cultural enterprise"--

ISBN: 9781522535522 (ebook)Subjects--Topical Terms:

433282
Cultural property
--Marketing.

LC Class. No.: HD60 / .C6733 2017e

Dewey Class. No.: 658.4/08

Corporate social responsibility for valorization of cultural organizations
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035 $a (OCoLC)1022121584
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050 4 $a HD60 $b .C6733 2017e
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245 0 0 $a Corporate social responsibility for valorization of cultural organizations $h [electronic resource] / $c Maria del Pilar Munoz Duenas, Lucia Aiello, Rosario Cabrita, and Mauro Gatti, editors.
260 $a Hershey, Pennsylvania : $b IGI Global, $c [2017]
300 $a 1 online resource (xxiv, 328 p.)
504 $a Includes bibliographical references and index.
505 0 $a Section 1. CSR: evolution, dimensions, and effects. Chapter 1. Is it farcical defending corporate responsibility? ; Chapter 2. CSR and ICT: new insights from the shear zones perspective ; Chapter 3. Dimensions of corporate social responsibility in the hotel industry: the case of meli ́hotels ; Chapter 4. University social responsibility for students' employability -- Section 2. Cultural enterprise and CSR perspective. Chapter 5. Characterization of cultural enterprises in Spain ; Chapter 6. Sustainable digitization of cultural heritage through CSR: exploring matryoshka effects in virtual museum -- Section 3. Valorization, creation, and shared value in cultural organizations: the active role of CSR. Chapter 7. CSR in cultural organizations: a valorization model ; Chapter 8. Creating costumer value in corporate social responsibility for cultural heritage -- Section 4. Corporate cultural responsibility and Co-creative culture of sustainability: integration and evolution of CSR. Chapter 9. Effect of corporate cultural responsibility on a company's financial performance and brand image: an example of a Turkish oil company opet a.s. ; Chapter 10. Corporate social responsibility (CSR) as a Co-creative culture of sustainability: a lesson from a Danish renewable energy project.
506 $a Restricted to subscribers or individual electronic text purchasers.
520 3 $a "This book focuses on the concept of the network in Cultural Enterprise. It explores the importance of organizational management, outlining a new perspective of considering CSR within the relationship between companies and the society as a whole in cultural area. It also highlights what CSR models can be developed into a cultural enterprise"-- $c Provided by publisher.
650 0 $a Cultural property $x Marketing. $3 433282
650 0 $2 96060 $a Social responsibility of business. $3 255399
700 1 $a Gatti, Mauro $e editor. $3 433281
700 1 $a Cabrita, Rosario, $d 1958- $e editor. $3 433280
700 1 $a Aiello, Lucia, $d 1980- $e editor. $3 433279
700 1 $a Munoz Duenas, Maria del Pilar, $d 1968- $e editor. $3 433278
856 4 0 $u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-3551-5

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