高雄醫學大學圖書館 |

Language: English

Back

Managing and marketing tourist desti...

Kozak, M. (1968-)

Managing and marketing tourist destinationsstrategies to gain a competitive edge /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Managing and marketing tourist destinations/ by Metin Kozak and Seyhmus Baloglu.
Reminder of title:	strategies to gain a competitive edge /
Author:	Kozak, M.
other author:	Baloglu, Seyhmus.
Published:	New York :Routledge, : 2011.,
Description:	xx, 242 p. :ill. :
Subject:	Tourism - Marketing. -
Online resource:	http://www.tandfebooks.com/isbn/9780203842300
ISBN:	9780203842300 (e-book : PDF)

Managing and marketing tourist destinationsstrategies to gain a competitive edge /
Kozak, M.1968-

Managing and marketing tourist destinationsstrategies to gain a competitive edge /[electronic resource] :by Metin Kozak and Seyhmus Baloglu. - New York :Routledge,2011. - xx, 242 p. :ill. - Routledge advances in tourism. - Routledge advances in tourism..

Includes bibliographical references (p. [219]-238) and index.

pt. 1. Destination competitiveness -- pt. 2. Destination management -- pt. 3. Destination marketing.

Mode of access: World Wide Web.

ISBN: 9780203842300 (e-book : PDF)Subjects--Topical Terms:

383965
Tourism
--Marketing.Index Terms--Genre/Form:

228523
Electronic books.

LC Class. No.: G155.A1 / K684 2011

Dewey Class. No.: 910.68 / K887

Managing and marketing tourist destinationsstrategies to gain a competitive edge /
LDR:00987nam a2200253Ia 4500 001 288358
003 FlBoTFG
005 20101109093435.0
008 151127s2011 nyuad sb 001 0 eng d
020 $a 9780203842300 (e-book : PDF)
035 $a 00000381
040 $a FlBoTFG $c FlBoTFG
050 $a G155.A1 $b K684 2011
082 $a 910.68 $b K887
100 1 $a Kozak, M. $q (Metin), $d 1968- $3 383961
245 1 0 $a Managing and marketing tourist destinations $h [electronic resource] : $b strategies to gain a competitive edge / $c by Metin Kozak and Seyhmus Baloglu.
260 $a New York : $c 2011. $b Routledge,
300 $a xx, 242 p. : $b ill.
490 1 $a Routledge advances in tourism
504 $a Includes bibliographical references (p. [219]-238) and index.
505 0 $a pt. 1. Destination competitiveness -- pt. 2. Destination management -- pt. 3. Destination marketing.
530 $a Also available in print edition.
538 $a Mode of access: World Wide Web.
650 0 $a Tourism $x Marketing. $3 383965
650 0 $a Tourism $x Management. $3 383964
655 7 $a Electronic books. $2 local $3 228523
700 1 $a Baloglu, Seyhmus. $3 383962
776 1 $z 9780415991711
776 1 $z 0415991714
830 0 $a Routledge advances in tourism. $3 383963
856 4 0 $u http://www.tandfebooks.com/isbn/9780203842300

Multimedia

Reviews

Export

pickup library