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Emerging perspectives on the mobile content evolution

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Emerging perspectives on the mobile content evolution/ Juan Miguel Aguado, Claudio Feijoo, Inmaculada J. Martinez, editors.
other author:	Aguado, Juan Miguel,
Description:	PDFs (438 pages) :illustrations. :
基督教聖經之智慧書導讀 :	"This book seeks a better understanding of the centrality of mobile content in the recent and coming evolution of both the ICT ecosystem and the media industry for those within the interdisciplinary field of media studies, covering topic areas such as journalism, marketing and advertising, broadcasting, information management, media management, media economics, media- and technology-related public policies"--Provided by publisher.
Subject:	Mobile apps. -
Online resource:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-8838-4
ISBN:	9781466688391

Emerging perspectives on the mobile content evolution
Emerging perspectives on the mobile content evolution[electronic resource] /Juan Miguel Aguado, Claudio Feijoo, Inmaculada J. Martinez, editors. - PDFs (438 pages) :illustrations.

Includes bibliographical references and index.

Global trends in mobile: a new global landscape for supply and demand / Giuditta de Prato, Jean Paul Simon -- Mobile communications and the entrepreneurial revolution / Sergio Ramos, Cristina Armuna, Alberto Arenal, Jesus Ferrandis -- Behavioural targeting in the mobile ecosystem / Jose Luis Gomez-Barroso, Juan Angel Ruiz -- A reflection on wearables and innovation in the mobile ecosystem: two possible scenarios / Andreu Castellet -- Mobile music: an overview / Claudio Feijoo, Sergio Ramos, Victoria Bleda -- Examining mobile search adoption: the Swedish experience in the uptake phase / Andreu Castellet, Oscar Westlund -- From personal to mobile healthcare: challenges and opportunities / Elena Villalba-Mora, Ignacio Peinado, Leocadio Rodriguez-Manas -- Mobile big data: a new frontier of innovation / Shivom Aggarwal, Abhishek Nayak -- Driving media transformations: mobile content and personal information / Juan Miguel Aguado, Inmaculada J. Martinez -- Mobile content adaptation: an analysis of techniques and frameworks / Christian Sonnenberg -- Mobility matters: classifying locative mobile apps through an affordances approach / Brett Oppegaard -- Who brings the news?: exploring the aggregators apps for mobile devices / Joao Canavilhas, Ivan Satuf -- Mobile journalism and innovation: a study on content formats of autochthonous news apps for tablets / Marcos Palacios --

Restricted to subscribers or individual electronic text purchasers.

"This book seeks a better understanding of the centrality of mobile content in the recent and coming evolution of both the ICT ecosystem and the media industry for those within the interdisciplinary field of media studies, covering topic areas such as journalism, marketing and advertising, broadcasting, information management, media management, media economics, media- and technology-related public policies"--Provided by publisher.

Mode of access: World Wide Web.

ISBN: 9781466688391

Standard No.: 10.4018/978-1-4666-8838-4doiSubjects--Topical Terms:

407979
Mobile apps.

LC Class. No.: QA76.59 / .E46755 2016e

Dewey Class. No.: 004

Emerging perspectives on the mobile content evolution
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245 0 0 $a Emerging perspectives on the mobile content evolution $h [electronic resource] / $c Juan Miguel Aguado, Claudio Feijoo, Inmaculada J. Martinez, editors.
264 $a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, PA 17033, USA) : $b IGI Global, $c [2016]
300 $a PDFs (438 pages) : $b illustrations.
504 $a Includes bibliographical references and index.
505 0 $a Global trends in mobile: a new global landscape for supply and demand / Giuditta de Prato, Jean Paul Simon -- Mobile communications and the entrepreneurial revolution / Sergio Ramos, Cristina Armuna, Alberto Arenal, Jesus Ferrandis -- Behavioural targeting in the mobile ecosystem / Jose Luis Gomez-Barroso, Juan Angel Ruiz -- A reflection on wearables and innovation in the mobile ecosystem: two possible scenarios / Andreu Castellet -- Mobile music: an overview / Claudio Feijoo, Sergio Ramos, Victoria Bleda -- Examining mobile search adoption: the Swedish experience in the uptake phase / Andreu Castellet, Oscar Westlund -- From personal to mobile healthcare: challenges and opportunities / Elena Villalba-Mora, Ignacio Peinado, Leocadio Rodriguez-Manas -- Mobile big data: a new frontier of innovation / Shivom Aggarwal, Abhishek Nayak -- Driving media transformations: mobile content and personal information / Juan Miguel Aguado, Inmaculada J. Martinez -- Mobile content adaptation: an analysis of techniques and frameworks / Christian Sonnenberg -- Mobility matters: classifying locative mobile apps through an affordances approach / Brett Oppegaard -- Who brings the news?: exploring the aggregators apps for mobile devices / Joao Canavilhas, Ivan Satuf -- Mobile journalism and innovation: a study on content formats of autochthonous news apps for tablets / Marcos Palacios --
505 8 $a The role of the profile and the digital identity on the mobile content / Ana Serrano Telleria -- Research, development and creativity in ubiquitous technologies in university: CIDUS contribution / Enrique Castello-Mayo -- Mobile content and walking documentary: teaching and learning science step-by-step with smartphones / Frederic Adam -- The message is the medium: ecology, mobility and emergent storytelling / Veronica Perales -- Mobile media and social interaction: mobile services and content as drivers of social interaction / Manuel Jose Damasio [and 3 others].
506 $a Restricted to subscribers or individual electronic text purchasers.
520 3 $a "This book seeks a better understanding of the centrality of mobile content in the recent and coming evolution of both the ICT ecosystem and the media industry for those within the interdisciplinary field of media studies, covering topic areas such as journalism, marketing and advertising, broadcasting, information management, media management, media economics, media- and technology-related public policies"--Provided by publisher.
530 $a Also available in print.
538 $a Mode of access: World Wide Web.
588 $a Description based on title screen (IGI Global, viewed 10/03/2015).
650 0 $a Mobile apps. $3 407979
650 0 $a Mobile computing. $3 382557
700 1 $a Aguado, Juan Miguel, $d 1977- $e editor. $3 407976
700 1 $a Feijoo, Claudio, $e editor. $3 407977
700 1 $a Martinez Martinez, Inmaculada Jose, $e editor. $3 407978
710 2 $a IGI Global, $e publisher. $3 407735
856 4 0 $u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-8838-4