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The persuasion code: how neuromarketing can help you persuade anyone, anywhere, anytime/

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The persuasion code: / Christophe Morin, Patrick Renvoise.
其他題名:	how neuromarketing can help you persuade anyone, anywhere, anytime/
作者:	Morin, Christophe.
其他作者:	Renvoise, Patrick.
出版者:	Hoboken, N.J.: Wiley, : 2018.,
面頁冊數:	xx, 332 p. :ill. ; : 24 cm.;
標題:	Persuasion (Psychology) -
ISBN:	9781119440703 (hard) :

The persuasion code: how neuromarketing can help you persuade anyone, anywhere, anytime/
Morin, Christophe.

The persuasion code: how neuromarketing can help you persuade anyone, anywhere, anytime/ Christophe Morin, Patrick Renvoise. - Hoboken, N.J.: Wiley, 2018. - xx, 332 p. :ill. ;24 cm.

Includes bibliographical references (p. 297-316) and index.

ISBN: 9781119440703 (hard) :NT772

LCCN: 2018023659Subjects--Topical Terms:

230259
Persuasion (Psychology)

The persuasion code: how neuromarketing can help you persuade anyone, anywhere, anytime/
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